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Cliffs hires Penny to market events

Lynn Penny

The Cliffs has hired Lynn Llewelyn Penny as private event sales manager, responsible for expanding event sales growth in Western North Carolina.

Based at The Cliffs at Walnut Cove, Penny will focus on private and corporate event sales serving any of the seven communities of The Cliffs for clients across the Southeast and nationwide.
"We are proud to have Lynn Penny heading up our club business development in Asheville and Western North Carolina," said David Sawyer, managing partner of The Cliffs Clubs. "Lynn knows the culture of this area, and The Cliffs, which made her an ideal addition to The Cliffs Private Events Team."
Originally from Los Angeles, Penny is a graduate of Southern Methodist University. She and her husband, will, live in Hendersonville with their four daughters. Lynn joins The Cliffs Private Events Team following several leadership positions with Flat Rock Playhouse, including director of development and director of education and outreach for the YouTheatre.
She serves on the Board of Directors for Hanger Hall School for Girls in Asheville and on the Parent Advisory Council for Chatham Hall School for Girls in Chatham, Va. She is also a member of the Supporting Players and the YouTheatre Spotlighter Volunteer guilds for Flat Rock Playhouse.
The Cliffs is a collection of seven premier private, luxury residential mountain and lake communities located in the Blue Ridge Mountains of the western Carolinas between Greenville, S.C., and Asheville.