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Bon Worth marketing to younger audience

Donte Bradshaw and other Bon Worth executives and business leaders celebrate the women's clothing retailer's grand reopening. [PHOTO BY MELISSA MOSS]

By Melissa Moss, Published: May 23, 2016

While many shoppers were under the impression that the Bon Worth Factory Outlet had closed, the retailer's chief financial officer assured business leaders and the press that such talk was greatly exaggerated.

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