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Flat Rock Park Foundation hires new fundraiser

The Flat Rock Park & Recreation Foundation has hired Tracey Daniels as its new director of development, replacing Maurean Adams.


Adams, who retired after five years of serving the Foundation Board, played a crucial role in bringing the Park at Flat Rock to life.

Daniels has more than 25 years of experience in public relations, marketing, community outreach and programming. She also serves as social media and website consultant for the Town of Tryon Tourism Board. 

“I am honored to work for this incredible organization, town and public facility," she said. "Building upon the foundation and Maurean’s history and success, I am confident I can further the momentum, enthusiasm and dedication to the park and our supporters.”

Daniels has drafted a tentative plan for 2019 that includes dedication ceremonies, a donor thank-you event, the annual Feast & Frolic gala and an official early-summer celebration for the Tot Lot Playground’s completion.

“Public parks have always been part of the fabric of my life," she said. "My father worked tirelessly at Harmon Field in Tryon. Outdoor education and programming directly correlates to the health and happiness of my son. Hiking trails and nature walks are my happy place. The Park at Flat Rock is a local gem and I am honored to help the park continue to thrive, shine and grow.”

Joining the staff late last fall, Julia Buchanan continues as a part-time administrative assistant while Myra Grant expands her role as grant coordinator and development advisor.

A 501(c)(3) nonprofit organization founded in 2013 by the Village of Flat Rock, the Flat Rock Park and Recreation Foundation raises the funds required to fulfill the vision of a signature municipal park for the community. That vision includes opportunities for recreation, health, and education for all generations while preserving the natural beauty that draws visitors from far and wide to Western North Carolina. Duncan Fraser is chair of the Board of Directors.

For more information, contact Daniels at or 828-697-8100 or visit the “Park at Flat Rock” Facebook page.